Live in the DMs. Not five tabs and a prayer.
One inbox for Instagram, WhatsApp, and site chat. AI for the repeat questions. Automations for comments, DMs, and handoffs when a human should take over.


AI handles the repeat questions. You stay accountable.
Most AI for support tools give you a black box. Support Buddy shows when the AI replied, when confidence dropped, and the moment a Teammate took over. Every automated reply is auditable.
- AI auto-replies from your FAQs and sources on connected channels and in automations.
- Clean handoff when confidence drops or the customer asks for a person.
- Clear AI and Teammate badge on every Conversation and reply.
- One-click takeover from any Teammate, on any channel.

Channel-native triggers. Chained actions. No spaghetti.
Automations live in a vertical step list with a live preview of the channel you are targeting. Compose a trigger, add conditions, chain actions, hand off when the work needs a human.
- Comments, story replies, new messages, and chat opens on your connected channels can all start an Automation. Messenger triggers are coming soon.
- Send a link, send a form, send a templated reply, tag the Contact, open a Ticket, or hand off to a Teammate.
- Wait, branch, or stop without turning the builder into a maze.

Turn comment intent into DM clicks
When someone comments "link," "price," or any keyword you choose, Support Buddy replies publicly and sends the right link in DMs. No copying links. No missed hot leads.
- Trigger on any keyword you define, from link and price to your own campaign phrase.
- Public comment reply plus the right DM link in one Automation, no tab switching.
- Tag Contacts automatically so hot comment intent shows up in your queue.
- Works on post and reel comments without a separate Instagram tool.
Keyword in. Link in DMs.
@creator
link
Trigger matched: pricing keyword
Public reply
Sent you the link in DMs. Check your inbox.
DM thread
Automated DM
Here is the link you asked for.
Move Instagram followers onto a list you own
Offer a freebie in DMs, ask for an email, validate the reply, and tag the contact automatically. Your audience stays reachable even when the algorithm gets moody.
- Start with a freebie or lead magnet offer right inside the DM thread.
- Collect and validate email replies before the next Automation step runs.
- Auto-tag Contacts into segments you can export or reach outside Instagram.
- Keep followers on a list you control when reach drops or the channel shifts.
Freebie to email to tag
You
Reply GUIDE and I will send the launch checklist.
Contact
GUIDE
You
Love it. Drop your best email and I will send the file.
Contact
maya@studio-north.co
Validation
Valid email
Format checked before the next step runs.
Auto-tag
Segment: Launch checklist · Source: Instagram DM
Let AI answer the easy DMs first
Support Buddy spots common questions in Instagram DMs, drafts a channel-native reply from your sources, and leaves the thread ready for a teammate when the answer needs a human.
- Detect recurring questions in Instagram DMs without manual triage rules.
- Draft replies from your FAQs, docs, and trained sources in a native tone.
- Surface confidence and sources so Teammates know when to trust the draft.
- Hand off cleanly when the thread needs judgment, empathy, or an exception.
AI drafts. Humans finish.
Incoming question
Do you offer refunds on annual plans?
Draft from your sources
Yes. Annual plans include a 14-day refund window. I can connect you with billing if you need help.
Needs a human
Can you waive the fee for my account? I have been a customer for years.
An AI widget you can actually trust on your homepage.
Drop the widget on your site. AI handles common questions on day one. When confidence drops, the Conversation routes to a Teammate cleanly, with full context.
- AI sources from URLs, files, and FAQs.
- Live preview pane next to every setting.
- Office hours, away states, and prechat form for real-world coverage.
- Conversation transcripts saved on every Contact.

A Contact record that earns its keep.
Every Conversation, Ticket, internal note, and Automation event lands on the Contact timeline. Edit attributes, segment Contacts, merge duplicates, and import from CSV.
- Unified timeline of Conversations, Tickets, notes, and Automation events.
- Custom attributes per Contact.
- Segments built from real attributes, not vague tags.
- Merge and import flows that respect history.
A Contact record that earns its keep
Amina Yusuf
Customer since March. Active on two connected channels.
Conversation: Collab DM
Ticket: Wholesale inquiry opened
Internal note: Wants routing demo
Automation event: Follow-up form sent
Try the workspace your team will actually live in.
Connect your channels. Train the AI. Build one Automation. Decide in 30 minutes.

